FYELABS – Solving Big Problems and Turning the Ideas and Dreams of Startup Founders into Robust, Manufacturable, Scalable and Reproducible Products that Meets Regulatory Requirements
Suvojit Ghosh Ph.D.
CEO
FYELABS
Contact
Suvojit Ghosh
833.935.2276
Follow FYELABS
https://www.linkedin.com/in/suvojitghosh/
Interview conducted by:
Lynn Fosse, Senior Editor, CEOCFO Magazine
Published – August 17, 2026
CEOCFO: Dr. Ghosh, according to the FYELAB site, you are ‘Turning big ideas into market-
Dr. Ghosh: We work with startup founders, who are typically trying to solve a big problem. They often struggle in the early days because they are capital constrained and time constrained. We offer a unique service where they come to us with their ideas, sometimes with an early prototype, or sometimes, as we call it, a box of broken parts. We take it from there and turn it into a product that they can go to market with: A robust, manufacturable (if hardware is involved), scalable, maintainable and reproducible product that meets all necessary regulatory requirements, where relevant.
CEOCFO: What do you look at when you decide to take on a product or a company, or can you help anybody with anything?
Dr. Ghosh: We are best at solving problems that have a well understood problem statement or well documented user needs. If you are not yet sure what you need to build, or you are not sure what the needs are, we are probably not going to be very helpful. If you know the needs you are tackling, for example you are a surgeon and have been doing surgery a specific way and you know it is not the most efficient way because you have had issues in the operating room or there has been a lot of failures, you come to us. You tell us the problem and what you think would be the solution. That is a defined problem.
On the other hand, if you come to us and say that you want to solve the fact that there is an energy crisis in the world, then that is too big of a problem for us to solve.
CEOCFO: Do you find that most of your clients will listen to what you want to do, or are they sometimes so close to the product that they think there is a different way?
Dr. Ghosh: Usually customers appreciate the expertise we bring. Because we have built over 300 products at this point, we tend to be able to eloquently describe unforeseen challenges and nuances that might get in the way of their ambitions. Also, by the time the customers come to us, they have often tired to do it themselves and face challenges. Sometimes, albeit rarely, we have had customers come to us wanting it done in a specific way and sometimes they are not feasible to do. So we have to first set the right expectations. If that fails, we have to tell them that as much as we would love to, cannot help them.
CEOCFO: Are there particular industries of focus for FYELABS?
Dr. Ghosh: We typically tend to focus on the industries that have very complex products. More than half of our client base is medical devices or some form of healthcare solutions. The second biggest industry that we are tackling today is industrial or manufacturing automation. The rest is scattered all over. We have talked to many industries but they are not big focus areas for us.
CEOCFO: Would you tell us a little about the process?
Dr. Ghosh: First stage for us is to organize a triage interview with our customers. Before that, we strongly encourage them to submit as much documentation as possible as to their requirements and specifications, as well as what the user needs are. In the triage we go over the documents, and we have already done our homework at this point. However, even though they might submit a long list of documents, usually there are still open questions or things that we did not understand the first time. Usually the triage is a one to two hour meeting.
After that, we present them with the first draft of the proposal. This proposal is very unique for us because we are the only service provider in the world, to my knowledge, that has a fixed price proposal. We would say “this is what we are going to give you, and it is guaranteed for this price and this time line.” Usually when we give them the first draft there is going to be another iteration, and there would be some feedback. Based on the feedback, we will make some edits and then we are good to go.
CEOCFO: Why did you decide that a fixed price was an important feature for you?
Dr. Ghosh: I was have been a startup founder with a very complex product twice before FYELABS. I came to realize from my own experience as well as having many other founder friends, because I was part of a lot of incubators and accelerators, is that startups have a unique problem that is not addressed in the market: they are trying to tackle big problems but they are capital and time constrained. Typical service providers that look and sound like us, they like to do a time and materials proposal. This is where they will give you an estimate of how much a product would cost but then they would charge you an hourly rate invoicing once every two weeks or so. Usually it ends up costing a lot more than what the estimate was, and it takes a lot longer than what the estimate was. That is great for large established companies because they might change their mind half way through, make alterations and adjustments, and they have a steadier revenue stream to fund this from.
With startups, it is a capital constrained environment. Many of these startups have raised money from an investor or are funding them through their own finite capital resources. However, they are pre-
CEOCFO: What have you learned over time and what has changed in your approach as you work with more and more clients?
Dr. Ghosh: One of the biggest learning curves was because we play in different jurisdictions, and each jurisdiction has its own regulatory requirements when it comes to electronic devices, medical devices, software etcetera. On the software side there is privacy regulation; medical devices have safety and efficacy regulations. Knowing what those requirements are upfront, as we are assessing the user needs, is very important to the development of any product, but I was not appreciative of how complicated those might get when I started out.
CEOCFO: Do you do much outreach looking for new clients, or are people coming to you at this point?
Dr. Ghosh: People come to us at conferences and through word of mouth. Our only means of outreach is that we go to about 30 different conferences every year. We would go set up a booth there and people, as they walk through, will come to us. Sometimes if they conference has an app, we would reach out to some of the people we think would be potential good customers and invite them to our booth. We have not yet explored digital marketing or email campaigns.
CEOCFO: Your site shows, ‘A one-
Dr. Ghosh: Most of our competition is focused. They either do software development or electronics, mechanical or thermal. Another segment are freelancers, who are also similarly limited. This is a little difficult for startup founders because now they have to manage three, four or five different service providers for one product. Any product you see in front of you, let’s say the phone you are talking on, that has electronic circuitry inside, it is running software on the electronic circuitry, it is built in an enclosure that requires mechanical engineering, and typically also has heat dissipation pathways designed by thermal engineers. Then there is an industrial design after that, which controls the aesthetics, ergonomics, usability, manufacturability, etc.
If a startup has to go through four different agencies to get all of these together, it gets quite complicated. When I started out, I wanted to make sure we became that one-
CEOCFO: What allows you to be lightning fast?
Dr. Ghosh: Mostly from experience. There is almost nothing we do that we have never done before. We have a team that is used to doing a new product every day. We are a lot faster than what our competition would be, or the alternative of hiring your own technical team to do it for yourself.
CEOCFO: Do you come across many ideas that excite you?
Dr. Ghosh: Yes, all the time. That is by far the best part of my job.
CEOCFO: What have you been able to get off the ground that is a bit unusual or very effective?
Dr. Ghosh: Quite a few medical devices come to mind. One in particular was a sleep diagnostic device that is specifically designed for kids on the autism spectrum. Kids on the spectrum have a hard time sleeping. They go undiagnosed, as they cannot be subjected to a traditional sleep study in a sleep clinic. That is something we did for a company called Percy, based out of Washington D.C.
Another very impactful one that saves a lot of lives is a very low-
CEOCFO: It must be exciting as you are working with more and more new ideas!
Dr. Ghosh: Yes, everyday. That is why I love this job.
CEOCFO: How is business?
Dr. Ghosh: It is good. We are a smaller company and we are about 5.5 years into this business. We have a team of about 45 employees now. It has had its ebbs and flows because we play in the innovation space, so creating new things. However, whenever there are economic uncertainties, people stop creating new things. They go back to basics. Whenever there is a big economic uncertainty in the world, we slow down a little bit.
Overall, I think we have done well. We are just about to move into a bigger facility that is 2.5 times of what our old one used to be. We are lucky to be getting the attention of the European startups. We just started working with a startup based out of Norway. That would be our first European customer.
CEOCFO: Do you anticipate a difference on how you have to work on a program with somebody outside North America?
Dr. Ghosh: The fundamentals are the same anywhere in the world for startups. There are differences in terms of regulatory affairs that we have to design for, but those can be translated to the same engineering principles.
We are going through a bit of a learning curve right now on how to work with EU jurisdictions, but the fundamentals are the same; you have a problem that hasn’t been solved yet and there is an economic opportunity and a chance to make life on earth better for everybody. Therefore, startup founders are pursuing those objectives. They have dreams, they have done their homework and know they are going to sell it, so they come to us and we make it for them.
CEOCFO: What else should our readers know about FYELABS that we haven’t touched discussed?
Dr. Ghosh: If you are reading and you are a startup founder, and your product is somewhat complex, it is very easy to engage with us for a free discovery call. So give us a call or go on our website and fill out the form. Our entire team loves working with new and impactful problems. We would love to talk to anybody and everybody, no problem is too small.
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