Furniture Brands Is Implementing A New And Different Strategy For Success |
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Furniture Brands International, Inc. (FBN-NYSE) |
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“Investors should consider Furniture Brands because we have very recognizable popular brands and because we are fundamentally changing the way that we operate as a company. We are attacking our cost structure and changing our go-to-market strategy. Therefore, we are in the beginning stages of a meaningful transformation that many investors would be attracted to.” - Steven G. Rolls (FBN) (Interview published August 22, 2008) |
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